New York, NY- Avrett Free Ginsberg (afg&) announced today that it has been named creative agency for Wellington International, the premiere equestrian venue in Palm Beach County, Florida. afg& will be responsible for igniting a branding campaign that will launch with consumer print and digital communications in Fall 2025. All work will be developed out of afg&’s New York office. This latest and very exciting win for afg& was accomplished without a review – showcasing the importance of maintaining and growing business relationships built on trust and partnership.
About Wellington International- Nestled in the heart of Wellington, Florida – globally recognized as the premier horse sports destination in the world – Wellington International is home to more than 40 weeks of equestrian competition, including the prestigious Winter Equestrian Festival (WEF) and the Global Dressage Festival (GDF). Since 1974, Wellington International has been an international cornerstone of equestrian excellence. A designated Rolex property since 2012, Wellington International has proudly hosted the Winter Equestrian Festival for nearly 50 years – the world’s largest and longest-running hunter/jumper horse show in the world – January through March. Wellington International’s commitment to excellence ensures that athletes, horses, and fans alike experience the very best in equestrian sport year after year.
About afg& - An icon of the original New York creative revolution, afg& is creativity that is supercharged with technology to create brand worlds that help build billionaire brands. That's why many of our partnerships have been 40+ years in the making.
An award-winning global agency with a strong history of creating iconic big ideas - Pearl Drops "Oh What a Feeling" tongue over teeth demo, Cat Chow "Chow Chow Chow," Nair "Who Wears Short Shorts," Enterprise "We'll Pick You Up," DeLorean "Live the Dream," Sally Hansen "Beauty That Works," Felix Cat Food "Clever Cats Get Felix" and Bacardi Rum "Bacardi by Night”.
Offices in NY, LA, Barcelona, Singapore, Bogota. Visit the Agency’s website at www.avrettfreeginsberg.com.